4 Ways Franchising Can Transform Your Physical Therapy Practice Forever

Marie Danes
3 min readJan 29, 2021


No practice is perfect. Even well-established practices have their flaws. But what separates a successful business from the others usually hinges on three things.

Firstly the product or service being sold; secondly, the marketing that the company does; and thirdly, how they interact with their clients and customers.

If your practice can execute 2 out of 3, you’re on your way to being successful! However, doing well in the field of business takes time and effort.

The largest stumbling block for many businesses is money. Capital to be correct. Owners have grand ideas, but often don’t have the resources to pull them off. In most cases, the lack of money motivates people to start a business in the first place.

Photo by Jesper Aggergaard on Unsplash

If you’re a physical therapist or you’re on your way to becoming one, you do this for the love of it. The job of a physical therapist goes beyond the regular 9–5. If you don’t love what you do, the money will never be enough.

However, getting paid to do what you love is the ultimate goal! The following points highlight how franchising can help you do this.

Franchising gives you a successful business model to follow

When you align your practice with a successful business, and you assume their branding, you also get to employ their business model as your own. As stated before, businesses thrive when they can execute 2 out of 3 pillars successfully.

Photo by bruce mars on Unsplash

Franchising takes the hard work and effort out of it so that you can start earning faster.

Franchising provides you with resources to improve your practice

Every brand has a marquee attribute. Regardless of the country, some best practices need to be followed. Imagine having access to the best practices of a highly successful business at your disposal. Doesn’t that sound exciting?

Franchising allows you space to learn more about your business without going through the struggle of extensive experimentation.

Franchising gives you leverage in the eyes of lending institutions

While you might not get a loan as a start-up business, your chances increase when you become part of a franchise.

Photo by Hannah Wei on Unsplash

Lending institutions usually assess your risk before giving you their money. They believe that you are likely to repay your loan when backed by a profitable company.

Franchising allows you to be successful without business experience

For many physical therapists, the business side of their practice is difficult to maintain. They know how to administer value to their patients but often fail to get maximum value in remuneration. A franchise will handle your marketing and branding concepts so that you can focus on using your skills.

If you want to transform your practice into a profitable entity, Back Solutions Clinic is the practice you should partner with.



Marie Danes

Writing about Books & Literature